I think that these "Life comes at you fast" spots for Nationwide Insurance are much more attractive to audiences than the new spots now being made for Nationwide by McKinney. This particular spot was even awarded with the title of "AdWeek's Spot of the Month" for July of 2007. The fact that these ads won awards and gained a lot of recognition in the advertising world makes it hard to understand why Nationwide moved their account to another agency. The new Nationwide ads are rather bland and boring compared to this spot, which has a lot of energy and humor. I just can't wrap my mind around the fact that Nationwide chose to abandon TM's fun and highly recognized work for a campaign full of simple and boring ads.
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