
This ad produced by Hill Holliday throws a light joke into a serious matter that many people world-wide have to think about. They are instilling the idea that if you don't provide any input on the topic of where you will be buried now, then there is absolutely nothing you can do about it once you are dead. I imagine that creating ads for cemeteries that don't immediately scare people off must be a tough task to take on, but I feel that Hill Holliday did a fairly good job of handling this problem and made an ad that speaks loudly on a topic that too often is left out of discussion.
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